Bobby’s Burgers

Bobby’s Burgers is a fast food brand backed by celeb chef Bobby Flay.   Th company write that:

Bobby’s Burgers leans into Flay’s love of Americana and represents the many places and cultures throughout the United States where he has enjoyed living and traveling.

In September 2022 the brand announced significant expansion plans to existing locations in Vegas, NYC and Jersey writing:

The brand recently announced its strategic franchise growth plan, initially targeting select U.S. and international markets, including Salt Lake City. This will create even more opportunities for all of America to enjoy the culinary mastery of Flay’s carefully curated flavors.

Flay’s combined passions for grilling and traveling inspired Bobby’s Burgers, thus bringing a new American burger concept to life with a menu that captures an array of bold flavors. The concept is a quick and convenient restaurant format offering both to-go and drive-thru ordering, with accessible price points that do not sacrifice quality. Currently, there are five Bobby’s Burgers restaurants, and each have shown strong sales performance that will serve as model locations for future openings.

Other key growth markets for the brand include Charlotte, Las Vegas, Phoenix, Dallas, Atlanta and Houston. Bobby’s Burgers has multiple restaurant options, as a quick serve (QSR) or fast casual concept and is offering non-traditional, inline, endcap and freestanding buildout options.