Many businesses sing the virtues of supporting local, we think this applies to the media too, a business like any other. By supporting a strong, local press, you’re helping to grow local business. We don’t write about chain restaurants, we actively write about independent restaurants first and foremost.
Traditional media is vanishing
One by one, print publications are falling by the wayside. Even in San Francisco, food criticism is floundering as media institutions can’t fund their legacy cost structures.
The same is happening here as well, just cast your eye across any mainstream print publication and look at the depth and quality of the information about the local food scene. Without a strong independent platform with engaged readers, no one will be telling the story of the food scene in Utah. This leaves fragmented and non local platforms such as Facebook and Yelp to tell your story.
Professional, respected journalism
We’ve been at this for more than a decade winning critical awards along the way. Search for us in Google News, you’ll find our stories right there alongside other respected publications. Search for other food blogs that don’t have our history and respect – do you see them in Google News?
Gastronomic Salt Lake City reaches Utahns across a diverse set of channels. Here on the website we serve up thousands of pages each and every week. Other publications might quote higher numbers, but do you know what their readers are actually looking for and reading on their site? We write about nothing but the food and beverage scene – every reader that hits our site is exceptionally targeted and after one thing: food info.
On social media we’re active on three major platforms: Facebook, Twitter and Instagram. On each of those platforms we have a strong following with zero paid followers. Each and every one of our 15,000+ followers has opted to hear what we say.
You might find an Instagram user with more followers, but ask yourself, who are those followers? Are they local Utahns, are they real? Moreover, how engaged is that personality on other platforms? Will they be here in a years time, what about five?
Responsive and persistent
Using our social media channels and website we can help you tell a story in as timely a fashion as you want. Have something special going own right now? Print media has lead times that prevent them from supporting businesses in an ultra time specific fashion.
Moreover, our content is persistent on the web. A story we publish today might be ready 100s and 1000s of time over the coming months and years. That’s in stark contrast to radio, TV or print that’s a one time shot at a readers attention.
Gastronomic Salt Lake City is built on a technically solid foundation. We know what RSS and Google AMP mean, we understand and present news for the mobile web. SEO, CTR, . We’re not playing catchup, we’re usually at the forefront of technological adoption and change.
Work with us today
If you’re ready to start working with us, please contact firstname.lastname@example.org or call on (801) 448 3343 – we’ll be in touch right away.